THE integratedITSM DESIGNATION SCHEME
This certification course is part of Professional Designations’ designation scheme for integratedITSM and is required to achieve the following designations:
- integratedITSM Champion
- IT Business Relationship Management Architect™
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COURSE OVERVIEW
This three-day course will prepare you for the exam leading to the IT Business Relationship Manager (IT-BRM®) Certification.
In today’s high-tech digital world, businesses are experiencing an unprecedented rate of change. At the center of it all is IT. Within IT, Business Relationship Management processes and the specific role of the Business Relationship Manager (BRM) play a critical role in achieving successful business results.
There is no doubt that the key role of the BRM is becoming increasingly vital as business units come to depend more on technology to drive business value. The need to have a designated role to ensure strong communication between IT and other departments has never been greater. But to be effective, BRMs must possess a deep understanding of an organization’s business processes, goals and objectives. Acting as an intermediary between IT and other departments, a BRM plays a big part in reducing business and IT barriers within an organization.
This certification course equips you with the frameworks, models, and practical skills needed to advance IT’s role from service provider to strategic business partner. You’ll learn how to build productive, professional relationships, align technology initiatives with strategic goals, develop the influence needed to participate in key decisions, and ensure IT consistently delivers measurable business value.
Additionally, the course is structured with an intuitive flow, where each topic builds logically on the next, making it easy to follow and apply.
KEY FRAMEWORK: THE IT BRM CAPABILITY MODEL
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The course focuses on the core competencies required to operate as an effective IT BRM, helping you build your capabilities across the five interdependent domains of the IT BRM Capability Model:
- Stakeholder engagement – Develops mutual trust and sustains productive relationships that are grounded in clear expectation management
- Strategic alignment – Influences demand and aligns IT's portfolio and capabilities with the enterprise's strategic goals
- Service readiness – Translates requirements into defined service acceptance criteria and prepares for successful service adoption
- Value realization – Confirms post-launch value delivery by translating technical metrics into business impact and actively monitoring experience level agreements
- Innovation and improvement – Champions a data-driven approach to prioritizing and executing systemic improvements to unlock new opportunities and enhance the business value over time
LEARNING OUTCOMES
By the end of this course, you will be able to:
- Operate confidently as an informal leader, influencing strategic direction and investment decisions without formal authority.
- Foster collaboration and break down organizational silos by acting as a trusted connector between business and IT.
- Shift IT performance measurement from technical metrics to business outcomes by translating service performance into measurable business impact.
- Translate business strategy into IT priorities that support measurable value delivery across an integrated IT environment.
- Structure and mature the IT BRM function using a capability-based model to strengthen engagement, alignment, and value realization.
- Position IT as a strategic business partner by connecting stakeholder expectations, service performance, and organizational objectives.
WHO SHOULD ATTEND?
- Individuals involved in IT leadership, strategic development, business analysis, planning transition, or business process design
- A BRM can come from a range of IT-focused backgrounds such as senior project managers, senior IT service portfolio managers, business analysts, or anyone who has managed an IT service provider organization
- Anyone interested in maximizing business value (Business Relationship Managers or those in similar roles, Quality Managers and Service Level Managers)
PREREQUISITES
There are no prerequisites for this course.
EXAM & CERTIFICATION
This course prepares participants for the exam leading to the IT Business Relationship Manager (IT-BRM®) Certification granted by Professional Designations:
- Exam is 1 hour; multiple-choice; closed book
- You will receive an exam voucher for the web-based exam, to be scheduled after the course
- A passing mark of 65% is required to receive your certificate
- After completion of this course, you may apply for self-directed learning PDUs through PMI. Letter of attendance is available upon request.
COURSE E-MATERIALS
Material for this course will only be provided as downloadable soft copy files that can be viewed on a variety of devices. Attendees may print a hard copy of the files in whatever format best meets their needs, and can use the files under the Pink Elephant Terms of Use.
All attendees are given access to Pink Elephant’s learning portal, which contains numerous value-added documents, e-files and enriching learning materials.
